Rise XP — Concept, KSA

Rise XP is a concept study for a touring exhibition exploring the history, identity, and future of Saudi Arabia through large-scale immersive scenography, video, and spatial storytelling.

The project focused on translating complex cultural and historical narratives into a clear spatial experience that could scale across different venues. Together with the creative team, I worked on defining the overall concept direction, visual language, and spatial logic, ensuring the experience remained technically realistic for touring deployment.

I contributed to concept development, visualisation, producing 3D stage layouts, spatial simulations, presentation materials, and a concept trailer to communicate the experience to stakeholders and production partners.

The work was developed in close collaboration with Dirk Decloedt (Artistic Director) and Aitor Bidema (2D / 3D animator), combining artistic vision with technical feasibility and production constraints.

Date: November 2024
Location: Antwerp, Belgium; Saudi Arabia
Role: Concept Developer, Previsualisation Artist
Scope: Immersive Exhibition Concept
Client: Nexxt Technology, Enex

Scope

• Concept development for a large-scale touring exhibition
• Visual language and scenographic studies
• 3D layout design and spatial previs
• Presentation decks and concept documentation
• Trailer and visual communication assets

System

• Concept stage only
• Designed for large-format projection and LED environments
• Integration with kinetics, custom screens and meshes, and live performers